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I scream, you scream: Blue Bell to start appearing in Shoals area stores next week

BLUEBELL

 

SYLACAUGA – Blue Bell Ice Cream enters the next phase of its market re-entry plan, with limited flavors, over a two-week period beginning Jan. 18.

During the week of January 18: Middle and eastern Tennessee, northern sections of Alabama and Georgia and parts of Kentucky, North Carolina, South Carolina and Virginia will start receiving Blue Bell product.

Wal-Mart employees tell the Shoals Insider they are expecting it to arrive at some stores on Monday.

“Our fans in phase five have been waiting on this news for a long time,” said Ricky Dickson, vice president of sales and marketing for Blue Bell. “We will begin filling stores on Jan. 18, but due to the size of the area and the number of stores to be serviced, it will take additional time to deliver to all locations. All of us at Blue Bell are very thankful for the patience and support our customers have shown during this time.”

“We will begin filling stores on Jan. 18, but due to the size of the area and the number of stores to be serviced, it will take additional time to deliver to all locations. All of us at Blue Bell are very thankful for the patience and support our customers have shown during this time,” said Dickson.

At the completion of this phase, all of the company’s furloughed employees will have returned to work.

“We will turn our attention to building inventory for the spring as well as adding additional products and flavors to our line-up,” Dickson added. “Even though we do not have a specific date, we plan to expand our sales territory whenever we are properly positioned to do so.”

For now, Blue Bell is producing the following flavors of ice cream: Buttered Pecan, Cookies ’n Cream, Dutch Chocolate, Homemade Vanilla, Peppermint, Pistachio Almond and The Great Divide. 12-pak Homemade Vanilla Cups and 12-pak Homemade Vanilla and Dutch Chocolate Cups will also be available in stores on Monday.

Distribution to begin January 18 to the following North Alabama cities: Athens, Decatur, Florence, Fort Payne, Huntsville, Muscle Shoals, and Scottsboro.

SHOALS INSIDER-Keeping You Informed

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